Much of my professional career was spent in technology marketing up until a few years ago when I decided to become a Certified Personal Branding Strategist and move into the world of branding. Having worked in a corporate environment with exposure to highly successful individuals, it gave me some …
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You lost me at your profile… 5 don’ts that could be damaging your personal brand
Great brands that elicit an emotional and positive response are those brands that consistently provide a memorable and authentic experience when you interact with them. Now think about your personal brand. Do you consistently provide a great experience with those that you interact with? Is there a …
3 Communication Tips to Enhance Your Brand Image
As a former marketing professional for the technology sector I often worked on developing branding and advertising campaigns for products and services so my transition into the personal branding industry was an easy one. Instead of working on campaigns for products, I now apply those same branding …