In an arena where companies now have their choice of personnel, having a personal brand - especially one that meshes with the branding message of a company, can make all the difference about who gets hired, promoted or fired. If you leverage these marketing techniques and package yourself to …
Blog
4 Steps to Increase Visibility and Credibility for your Digital Dress Code
How is digital dress code defined? First let me define digital dress code; this is your online presence and reputation. It’s how you express yourself online which in turn impacts your personal brand and how others perceive you. Your digital dress encompasses everything from how you communicate …
3 Communication Tips to Enhance Your Brand Image
As a former marketing professional for the technology sector, I often worked on developing branding and advertising campaigns for products and services so my transition into the image industry was an easy one. Instead of working on campaigns for products, I now apply similar marketing techniques to …